Information Technology Enabled Global Customer Service

Author: Tapio Reponen  

Publisher: IGI Global‎

Publication year: 2002

E-ISBN: 9781591400875

P-ISBN(Paperback): 9781591400486

Subject: G2 Dissemination of Information and Knowledge;TP Automation Technology , Computer Technology

Language: ENG

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Chapter

Chapter II Information and Competition: Early 21st Century

Chapter III Sales Orientation Versus Marketing Orientation in Providing Technical Service

Chapter IV Customer Service in Electronic Commerce Applications

Chapter V Customer Relationship Management in Service Mediary-Driven Mobile Services: Case I-Mode

Chapter VI Challenges and Opportunities with IT-Enabled and Assisted Customerships

Chapter VII Web Breeds Services Apart– But How to Get Them Right?

Chapter VIII A Service Marketing Approach to High Technology Innovations Management: Insights from IT and Biotech

Chapter IX Towards Collaborative Customer-Supplier Relationships in Global Building Product Businesses

Chapter X Growth the KONE Way

Chapter XI Combining Local and Global Expertise in Technical Services: Case Fujitsu Invia

Chapter XII The Concept of Industrial IT in Customer Service

Chapter XIII Integration of Business Systems and Applications in Merger and Alliance: Case Metso Automation (Formerly Neles Automation)

Chapter XIV Key Customer Management and E-Commerce as Part of Business Development

Chapter XV Nokia Mobile Phones’ Development of Business Logistics and Customer Support

Chapter XVI IT-Enabled Global Customer Service: Findings and Conclusions from Six Case Studies

About the Authors

Index

LastPages

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