Chapter
Chapter II Information and Competition: Early 21st Century
Chapter III Sales Orientation Versus Marketing Orientation in Providing Technical Service
Chapter IV Customer Service in Electronic Commerce Applications
Chapter V Customer Relationship Management in Service Mediary-Driven Mobile Services: Case I-Mode
Chapter VI Challenges and Opportunities with IT-Enabled and Assisted Customerships
Chapter VII Web Breeds Services Apart– But How to Get Them Right?
Chapter VIII A Service Marketing Approach to High Technology Innovations Management: Insights from IT and Biotech
Chapter IX Towards Collaborative Customer-Supplier Relationships in Global Building Product Businesses
Chapter X Growth the KONE Way
Chapter XI Combining Local and Global Expertise in Technical Services: Case Fujitsu Invia
Chapter XII The Concept of Industrial IT in Customer Service
Chapter XIII Integration of Business Systems and Applications in Merger and Alliance: Case Metso Automation (Formerly Neles Automation)
Chapter XIV Key Customer Management and E-Commerce as Part of Business Development
Chapter XV Nokia Mobile Phones’ Development of Business Logistics and Customer Support
Chapter XVI IT-Enabled Global Customer Service: Findings and Conclusions from Six Case Studies