Direct-to-Consumer Advertising of Prescription Drugs: Does it Add to the Overuse and Inappropriate Use of Prescription Drugs or Alleviate Underuse?

Author: Donohue Julie M.  

Publisher: Adis International

ISSN: 1364-9027

Source: International Journal of Pharmaceutical Medicine, Vol.20, Iss.1, 2006-01, pp. : 17-24

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Abstract