The branding consultant's recommendation for the re-branding of Oldham town: weighing in on the conceptual fit

Author： Kadembo Ernest M.   Jackson Howard   Feather Denis   Granata Nadio  

Publisher： Westburn Publishers Ltd

ISSN： 1469-347X

Source： The Marketing Review, Vol.10, Iss.4, 2010-11, pp. : 319-331

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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