Author： Corkindale David
Publisher： Westburn Publishers Ltd
ISSN： 1469-347X
Source： The Marketing Review, Vol.9, Iss.1, 2009-03, pp. : 19-29
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Future Vision and Values: A Big Opportunity for Marketers?
The Marketing Review, Vol. 2, Iss. 3, 2001-09 ,pp. :
Access to resources
Recommend
Affinity marketing — A step in the right direction?
Interactive Marketing, Vol. 6, Iss. 2, 2004-10 ,pp. :
Journal of Management & Marketing in Healthcare, Vol. 4, Iss. 2, 2011-05 ,pp. :
SourceOECD Industry, Services & Trade, Vol. 2009, Iss. 7, 2009-07 ,pp. :
SourceOECD Industry, Services & Trade, Vol. 2009, Iss. 17, 2009-07 ,pp. :