The Fit Between Purchase Situations and B2B E-Marketplaces and its Impact on Relationship Success

Author： Hartmann E.   Ritter T.   Gemünden H.G.  

Publisher： Westburn Publishers Ltd

ISSN： 1475-3928

Source： Journal of Customer Behaviour, Vol.1, Iss.3, 2002-09, pp. : 395-414

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