Author： Lee Min-Young Kim Youn-Kyung Kim Hye-Young
Publisher： Westburn Publishers Ltd
ISSN： 1475-3928
Source： Journal of Customer Behaviour, Vol.7, Iss.2, 2008-06, pp. : 135-148
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Segmenting consumers of pirated movies
By Ho Jason Weinberg Charles B.
Journal of Consumer Marketing, Vol. 28, Iss. 4, 2011-06 ,pp. :
Access to resources
Recommend
Segmenting the online consumer market
By Aljukhadar Muhammad Senecal Sylvain
Marketing Intelligence & Planning, Vol. 29, Iss. 4, 2011-06 ,pp. :
Segmenting the Older Consumer for Online Travel
By Gonzalez Alejandro Paliwoda Stanley
The Marketing Review, Vol. 6, Iss. 4, 2006-12 ,pp. :
Snipers, Stalkers, and Nibblers: Online Auction Business Ethics
By Marcoux A.M.
Journal of Business Ethics, Vol. 46, Iss. 2, 2003-08 ,pp. :