Online distribution of pharmaceuticals: investigating relations of consumers' value perception, online shopping attitudes and behaviour in an e-pharmacy context

Author： Wiedmann Klaus-Peter   Hennigs Nadine   Pankalla Lars   Kassubek Martin   Seegebarth Barbara   Reeh Marc-Oliver  

Publisher： Westburn Publishers Ltd

ISSN： 1475-3928

Source： Journal of Customer Behaviour, Vol.9, Iss.2, 2010-06, pp. : 175-199

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