Challenges of using marketing information system (MkIS) by SMEs in Fiji

Author： Singh Gurmeet   Naz Rafia   Devi Kritika  

Publisher： Inderscience Publishers

ISSN： 1476-1297

Source： International Journal of Entrepreneurship and Small Business, Vol.19, Iss.3, 2013-07, pp. : 379-398

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