Chinese hoteliers' take on hotel co-branding in China

Author: Guillet Basak Denizci   Tasci Asli D.A.  

Publisher: Emerald Group Publishing Ltd

ISSN: 1660-5373

Source: Tourism Review, Vol.67, Iss.4, 2012-10, pp. : 3-11

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract