![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Author: Richelieu André Desbordes Michel
Publisher: Emerald Group Publishing Ltd
ISSN: 2042-678X
Source: Sport, Business and Management: An International Journal, Vol.3, Iss.1, 2013-03, pp. : 63-77
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
Co-branding as a new competitive weapon
Strategy and Leadership, Vol. 5, Iss. 6, 2000-06 ,pp. :
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
![](/images/ico/ico_close.png)
![](/images/ico/ico5.png)
By Yan Ho-don Chiang Charlie Chien Charles
International Entrepreneurship and Management Journal, Vol. 10, Iss. 1, 2014-03 ,pp. :