Detecting salient themes in financial marketing research from 1961 to 2010

Author: Muñoz-Leiva Francisco   Sánchez-Fernández Juan   Liébana-Cabanillas Francisco J.   Martínez-Fiestas Myriam  

Publisher: Routledge Ltd

ISSN: 0264-2069

Source: The Service Industries Journal, Vol.33, Iss.9-10, 2013-07, pp. : 925-940

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Abstract