Author: Varey Richard J.
Publisher: Westburn Publishers Ltd
ISSN: 2044-4087
Source: Social Business, Vol.1, Iss.1, 2011-03, pp. : 69-83
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
A New Dominant Logic in Marketing: Pedagogical Logic Implications
The Marketing Review, Vol. 6, Iss. 4, 2006-12 ,pp. :
Revisiting Marketing in a Conserver Society
Social Business, Vol. 2, Iss. 1, 2012-03 ,pp. :