The "Americanisation" myth in European political markets - A focus on the United Kingdom

Author: Baines Paul R   Scheucher Christian   Plasser Fritz  

Publisher: Emerald Group Publishing Ltd

ISSN: 0309-0566

Source: European Journal of Marketing, Vol.35, Iss.9-10, 2001-10, pp. : 1099-1117

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract