Benchmarking leagility in mass services: The case of a fast food restaurant chains in Iran

Author: Rahimnia Fariborz   Moghadasian Mahdi   Castka Pavel  

Publisher: Emerald Group Publishing Ltd

ISSN: 1463-5771

Source: Benchmarking: An International Journal, Vol.16, Iss.6, 2009-10, pp. : 799-816

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Abstract