Caught in a downward trend: how Fiat, AOL and Levi's dealt with failure

Author:  

Publisher: Emerald Group Publishing Ltd

ISSN: 0258-0543

Source: Strategic Direction, Vol.18, Iss.11, 2002-11, pp. : 6-9

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Abstract

Whether you are based in the USA, Europe or the Far East, now is not a good time to be in the corporate game. Markets are struggling, corruption is rife and trust in big business is diminishing daily. All over the globe, companies are berating their bad fortune at the terrible timing of this global depression.