Managing product introductions across the supply chain: findings from a development project

Author: Holmström Jan   Korhonen Hille   Laiho Aki   Hartiala Helena  

Publisher: Emerald Group Publishing Ltd

ISSN: 1359-8546

Source: Supply Chain Management: An International Journal, Vol.11, Iss.2, 2006-03, pp. : 121-130

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Abstract