Building the supply chain to enable business alignment: lessons from British American Tobacco (BAT)

Author： Godsell Janet   Birtwistle Andy   Hoek Remko van  

Publisher： Emerald Group Publishing Ltd

ISSN： 1359-8546

Source： Supply Chain Management: An International Journal, Vol.15, Iss.1, 2010-01, pp. : 10-15

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