Author： Koenig Philip C.
Publisher： Society of Naval Architects and Marine Engineers (SNAME)
ISSN： 1542-0469
Source： Journal of Ship Production, Vol.18, Iss.1, 2002-02, pp. : 13-18
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Abstract
For shipbuilding and other heavy industries, the standard value chain breakdown by stage of production or functional activity provides an incomplete picture, in which some key strategic factors are absent. However, if each stage of production could be further decomposed to reveal factors of production, sourcing strategies, and production scenarios, then essential business strategic characteristics may be captured. This goal was realized by developing a new, more complex type of techno-economic breakdown, which was then implemented at a shipyard in Western Europe. Data from this trial implementation are used to show how the new method can be used in strategic management research in shipbuilding and in other heavy industries.
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