Taking Traditional Chinese Medicine International and Online: An Examination of the Cultural Rhetorical Factors Affecting American Perceptions of Chinese-created Web Sites

Author: Zhu Pinfan   St.Amant Kirk  

Publisher: Society for Technical Communication

ISSN: 0049-3155

Source: Technical Communication, Vol.54, Iss.2, 2007-05, pp. : 171-186

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Abstract