Evaluating relative value of customers via data envelopment analysis

Author： Noorizadeh Abdollah   Mahdiloo Mahdi   Saen Reza Farzipoor  

Publisher： Emerald Group Publishing Ltd

ISSN： 0885-8624

Source： The Journal of Business and Industrial Marketing, Vol.28, Iss.7, 2013-08, pp. : 577-588

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