The correlations between price cuts/changes and fee sensitivity on the choice of mobile phone service provider

Author: Chuang Yi-Fei   Tsaih Yih-Ching  

Publisher: Routledge Ltd

ISSN: 0264-2069

Source: The Service Industries Journal, Vol.33, Iss.12, 2013-09, pp. : 1178-1192

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Abstract