Duplex decomposition and general segregation of lotteries of a gain and a loss: An empirical evaluation

Author: Cho Y-H.   Duncan Luce R.   Truong L.  

Publisher: Academic Press

ISSN: 0749-5978

Source: Organizational Behavior and Human Decision Processes, Vol.89, Iss.2, 2002-11, pp. : 1176-1193

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Abstract