Author: BURMAN D.F.
Publisher: Emerald Group Publishing Ltd
ISSN: 0025-1747
Source: Management Decision, Vol.2, Iss.2, 1968-12, pp. : 110-115
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Implement a winning marketing strategy
By Dobbins Richard Pettman Barrie O
Management Research News, Vol. 21, Iss. 6, 1998-06 ,pp. :
Implementing Marketing Strategy
Management Decision, Vol. 26, Iss. 5, 1988-12 ,pp. :