The relationship between small business market orientation and environmental uncertainty

Author: Didonet Simone   Simmons Geoff   Díaz-Villavicencio Guillermo   Palmer Mark  

Publisher: Emerald Group Publishing Ltd

ISSN: 0263-4503

Source: Marketing Intelligence & Planning, Vol.30, Iss.7, 2012-10, pp. : 757-779

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Abstract