Mercadona (Spain): a retail model in expansion

Author: López-González Alejandro   Lois-González Rubén C.   Fernández-Casal Rubén  

Publisher: Emerald Group Publishing Ltd

ISSN: 0959-0552

Source: International Journal of Retail & Distribution Management, Vol.41, Iss.1, 2013-01, pp. : 6-26

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Abstract