Terms of endearment: engaging students in the digital age

Author: Medeiros Norm  

Publisher: Emerald Group Publishing Ltd

ISSN: 1065-075X

Source: OCLC Systems & Services, Vol.28, Iss.1, 2012-02, pp. : 4-5

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Abstract

Purpose ‐ This article seeks to describe the challenge of providing impactful research assistance to college students. Design/methodology/approach ‐ The article discusses student perceptions of librarians, and the lack of awareness students have about the reference and research support provided by librarians. Findings ‐ The article suggests alternative approaches to engaging students may break down barriers, but are no replacement for individual consultation. Originality/value ‐ The article provides thoughts around retention of librarian approachability in the digital age.