

Author: Buchholz R.A.
Publisher: Springer Publishing Company
ISSN: 0167-4544
Source: Journal of Business Ethics, Vol.17, Iss.8, 1998-06, pp. : 871-882
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Abstract
Concern about the environment and sustainable growth has raised questions related to resource availability and limits regarding the ability of the planet to provide everyone with an improved material standard of living. Such concerns lead to charges that the industrialized world, particularly the United states, is living beyond its means and taking more than its share of resources to produce a life style that is not sustainable. Whether overconsumption is a legitimate problem and changing patterns of consumption are necessary are questions that need discussion. The Protestant Ethic provided moral limits on consumption during the early stages of industrialization in Western Europe and the United States. This ethic weakened during the development of a consumer society, prompting speculation that a new environmental ethic is needed to perform the same function in modern society.
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