Aligning Sales Management and Relationship Marketing in the Services Sector

Author: Tzokas N.   Saren M.   Kyziridis P.  

Publisher: Routledge Ltd

ISSN: 0264-2069

Source: The Service Industries Journal, Vol.21, Iss.1, 2001-01, pp. : 195-210

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract