The business plan as a project: an evaluation of its predictive capability for business success

Author: Fernández-Guerrero Rafael   Revuelto-Taboada Lorenzo   Simón-Moya Virginia  

Publisher: Routledge Ltd

ISSN: 0264-2069

Source: The Service Industries Journal, Vol.32, Iss.15, 2012-11, pp. : 2399-2420

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Abstract