"YOU CANNAE JUST TAKE CIGARETTES AWAY FROM SOMEBODY AND NO' GIE THEM SOMETHING BACK": CAN SOCIAL MARKETING HELP SOLVE THE PROBLEM OF LOW-INCOME SMOKING?

Author: MacAskill Susan   Stead Martine   MacKintosh Anne Marie   Hastings Gerard  

Publisher: Routledge Ltd

ISSN: 1524-5004

Source: Social Marketing Quarterly, Vol.8, Iss.1, 2002-03, pp. : 19-34

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Abstract