Incorporating web aesthetics into e-tail atmospherics research: an evaluation of multiple theoretical frameworks

Author： Wang Yong J.   Hong Soonkwan   Wei Jie   Cruthirds Kevin W.  

Publisher： Inderscience Publishers

ISSN： 1741-1025

Source： International Journal of Electronic Marketing and Retailing, Vol.4, Iss.1, 2011-04, pp. : 80-99

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