Exploring consumers' flow experiences in virtual shopping: an exploratory study

Author: MacGillivray Seung-Eun Lee; Tanya Domina; Maureen  

Publisher: Inderscience Publishers

ISSN: 1741-1025

Source: International Journal of Electronic Marketing and Retailing, Vol.4, Iss.2-3, 2011-10, pp. : 165-182

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Abstract