VALUE-BASED MANAGEMENT IN SMALL-AND MEDIUM-SIZED ENTITIES IN GERMANY

Author： Normann Carola   Britzelmaier Bernd  

Publisher： Access Press UK in association with GSE Research

ISSN： 2045-810X

Source： International Journal of Sales, Retailing and Marketing, Vol.1, Iss.2, 2012-01, pp. : 58-69

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