Why do firms adopt innovations in bandwagons? Evidence of herd behaviour in open standards adoption

Author： Xu Sean Xin   Zhu Christina   Zhu Kevin Xiaoguo  

Publisher： Inderscience Publishers

ISSN： 0267-5730

Source： International Journal of Technology Management, Vol.59, Iss.1-2, 2012-06, pp. : 63-91

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