Author： Zhuang Youlong Franz Charles
Publisher： Inderscience Publishers
ISSN： 1460-6720
Source： International Journal of Services Technology and Management, Vol.9, Iss.2, 2008-05, pp. : 122-137
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Abstract
The purpose of this research is to study the types of e-commerce adoption and the factors that influence such adoption. A semi-structured questionnaire is utilised to guide the collection of case data from five banks. Five types of e-commerce adoption are developed from the current study: passive, communication, intra-business, transaction and integration adopters. Technological innovation adoption theory is used to study three factors that may affect the adoption types: organisational, technological and environmental. The results show that the extent to the three factors are present determines the type of adoption in the sample. This study enriches the technological innovation theory.
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