Estimating the capacity of the Location-Based Advertising channel

Author: Gidofalvi Gyozo   Larsen Hans Ravnkjaer   Pedersen Torben Bach  

Publisher: Inderscience Publishers

ISSN: 1470-949X

Source: International Journal of Mobile Communications, Vol.6, Iss.3, 2008-03, pp. : 357-375

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Abstract