The adoption of e-business from a strategic perspective: the case of the Celta at General Motors Brazil

Author： Zilber Silvia Novaes   Vasconcellos Eduardo  

Publisher： Inderscience Publishers

ISSN： 1470-9511

Source： International Journal of Automotive Technology and Management, Vol.5, Iss.4, 2006-01, pp. : 411-429

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