Author： Katsioloudes Marios Grant Jim McKechnie Donelda S.
Publisher： Emerald Group Publishing Ltd
ISSN： 0275-6668
Source： Journal of Business Strategy, Vol.28, Iss.3, 2007-05, pp. : 56-64
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Marketing Planning and Customer Policy
Management Decision, Vol. 24, Iss. 3, 1986-12 ,pp. :
Access to resources
Recommend
information systems/decisions the marketing company
By Miln D.A.
Management Decision, Vol. 4, Iss. 1, 1970-12 ,pp. :
Marketing and Advertising a Deep Green Company
The Journal of Corporate Citizenship, Vol. 2001, Iss. 1, 2001-03 ,pp. :