Author： Galloway Chester S.
Publisher： Emerald Group Publishing Ltd
ISSN： 0736-3761
Source： Journal of Consumer Marketing, Vol.20, Iss.6, 2003-11, pp. : 513-515
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract
Related content
Journal of Consumer Marketing, Vol. 18, Iss. 1, 2001-01 ,pp. :
Access to resources
Recommend
By Jevons Colin
Journal of Consumer Marketing, Vol. 17, Iss. 1, 2000-01 ,pp. :
Journal of Consumer Marketing, Vol. 16, Iss. 5, 1999-05 ,pp. :
Misplaced marketing commentary
By Foley John P
Journal of Consumer Marketing, Vol. 16, Iss. 3, 1999-03 ,pp. :