How our adolescent children influence us as parents to yield to their purchase requests

Author: Shoham Aviv   Dalakas Vassilis  

Publisher: Emerald Group Publishing Ltd

ISSN: 0736-3761

Source: Journal of Consumer Marketing, Vol.23, Iss.6, 2006-10, pp. : 344-350

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract