Social enterprises as consumer products: the case of vehicles for change

Author： Pitta Dennis A. Kucher J. Howard

ISSN： 1061-0421

Source： Journal of Product and Brand Management, Vol.18, Iss.2, 2009-04, pp. : 154-158

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

Previous Menu Next

Abstract

Related content

The Missing Link Between Corporate Social Responsibility and Consumer Trust: The Case of Fair Trade Products

By Castaldo Sandro

Journal of Business Ethics, Vol. 84, Iss. 1, 2009-01 ,pp. : 1-15

Springer Publishing Company

Access to resources Recommend Favorite

Consumer evaluation of unbranded and unlabelled food products: The case of bacalhau

By Sogn-Grundvåg Geir Østli Jens

European Journal of Marketing, Vol. 43, Iss. 1-2, 2009-02 ,pp. : 213-228

Emerald Group Publishing Ltd

Access to resources Recommend Favorite

Built to scale: A comparative case analysis, assessing how social enterprises scale

The International Journal of Entrepreneurship and Innovation, Vol. 16, Iss. 4, 2015-11 ,pp. : 269-281

IP Publishing Ltd

Access to resources Recommend Favorite

An empirical investigation of social network influence on consumer purchasing decision: The case of Facebook

By Di Pietro Loredana Pantano Eleonora

Direct, Data and Digital Marketing Practice, Vol. 14, Iss. 1, 2012-07 ,pp. : 18-29

Palgrave Macmillan Ltd

Access to resources Recommend Favorite

Consumer complicity with counterfeit products

By Chaudhry Peggy E. Stumpf Stephen A.

Journal of Consumer Marketing, Vol. 28, Iss. 2, 2011-03 ,pp. : 139-151

Emerald Group Publishing Ltd

Access to resources Recommend Favorite