Small firms crafting growth niches in the French wine industry: the role of entrepreneurial marketing

Author: Barton Lisa C.   Painbéni Sandra   Barton Harry  

Publisher: IP Publishing Ltd

ISSN: 1465-7503

Source: The International Journal of Entrepreneurship and Innovation, Vol.13, Iss.3, 2012-08, pp. : 211-218

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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Abstract