Generating orders and winning new business - How owners and managers of small businesses describe and approach their market development and marketing activities

Author： Atherton Andrew   Sear Leigh  

Publisher： IP Publishing Ltd

ISSN： 1465-7503

Source： The International Journal of Entrepreneurship and Innovation, Vol.5, Iss.4, 2004-11, pp. : 255-265

Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.

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