Rapid productisation as a strategic choice in small- and medium-sized companies

Author: Hänninen Kai   Isoherranen Ville   Kinnunen Tuomo   Haapasalo Harri  

Publisher: Inderscience Publishers

ISSN: 1462-4621

Source: International Journal of Management and Decision Making, Vol.13, Iss.1, 2014-12, pp. : 1-16

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Abstract