On the Role of Social Media in the ‘Responsible’ Food Business: Blogger Buzz on Health and Obesity Issues

Author: Lee Hsin-Hsuan   Dolen Willemijn   Kolk Ans  

Publisher: Springer Publishing Company

ISSN: 0167-4544

Source: Journal of Business Ethics, Vol.118, Iss.4, 2013-12, pp. : 695-707

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Abstract