Bringing 'Light, Life and Happiness': British American Tobacco and music sponsorship in sub-Saharan Africa

Author: Patel Preeti   Okechukwu Cassandra   Collin Jeff   Hughes Belinda  

Publisher: Routledge Ltd

ISSN: 1360-2241

Source: Third World Quarterly, Vol.30, Iss.4, 2009-06, pp. : 685-700

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Abstract