Is there a bigger and better future for employer branding? Facing up to innovation, corporate reputations and wicked problems in SHRM

Author: Martin Graeme   Gollan Paul J.   Grigg Kerry  

Publisher: Routledge Ltd

ISSN: 1466-4399

Source: International Journal of Human Resource Management, Vol.22, Iss.17, 2011-10, pp. : 3618-3637

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Abstract