Author: Longbottom David Mayer Richard Casey James
Publisher: Routledge Ltd
ISSN: 1466-4488
Source: Journal of Strategic Marketing, Vol.8, Iss.4, 2000-12, pp. : 327-340
Disclaimer: Any content in publications that violate the sovereignty, the constitution or regulations of the PRC is not accepted or approved by CNPIEC.
Abstract