Organizing the Baby Boomer Construct: An Exploration of Marketing, Social Systems, and Culture

Author: Lipschultz Jeremy H.   Hilt Michael L.   Reilly Hugh J.  

Publisher: Routledge Ltd

ISSN: 1521-0472

Source: Educational Gerontology, Vol.33, Iss.9, 2007-09, pp. : 759-773

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Abstract