Effect of university heritage and reputation on attitudes of prospective students

Publisher： John Wiley & Sons Inc

E-ISSN： 1479-103x|20|1|25-37

ISSN： 1465-4520

Source： INTERNATIONAL JOURNAL OF NONPROFIT & VOLUNTARY SECTOR MARKETING (ELECTRONIC), Vol.20, Iss.1, 2015-02, pp. : 25-37

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